Home Reviews Webflow vs WordPress – aThemes

Webflow vs WordPress – aThemes

Webflow is an internet web site constructing software that means that you can construct stunning responsive web sites. It incorporates a consumer-pleasant frontend web site builder and editor, a big number of web site templates, and help for constructing on-line shops.

Regardless that it’s free to enroll to Webflow and design a web site, you’ll need to enroll to a premium plan if you wish to publish your web site on-line.


Webflow is a contemporary web site constructing answer with many desirable options, however how does it evaluate to the preferred CMS available on the market?

On this article, we take a better take a look at Webflow and see the way it compares to the self-hosted model of WordPress.

What Do Webflow and WordPress Provide?

Webflow and WordPress can each be used to create trendy skilled web sites with none data of coding. One of these service is called a ‘content material administration system’ (CMS) as a result of it allows customers to publish blogs, information web sites, enterprise web sites, portfolios, on-line outlets, and extra utilizing a graphical consumer interface.

Excessive-high quality pre-made web site templates can be found on each platforms, however when you desire, you possibly can design your web site from scratch.

In Webflow, distinctive designs are created utilizing the Webflow Designer. It’s a contemporary drag and drop web page editor that allows you to customise typography, colours, parts, layouts, and extra.

Within the core model of WordPress, you possibly can modify your web site design within the WordPress theme customizer and create media-wealthy posts and pages utilizing the WordPress block editor (also called Gutenberg).

Webflow is undoubtedly an easier answer to make use of as a result of most administrative duties are dealt with for you. This contains web site internet hosting, SSL certificates, SEO, and web site backups.

WordPress is a extra versatile answer as you possibly can broaden your web site in 1000’s of various methods utilizing plugins. You must take a extra palms-on method with updates, safety, and basic web site upkeep. Over the previous couple of years, managed WordPress internet hosting corporations have taken over many of those tasks, so it’s not as large an issue because it as soon as was.

Ease of Use

Signing up for Webflow is a breeze. You simply must enter your electronic mail, desired password, and identify. You’ll then be requested to reply a couple of questions on your technical expertise and the kind of web site you wish to create.

Though Webflow helps you to create a web site utilizing a clean canvas, inexperienced persons can be higher off choosing one of many obtainable templates.

In case you have by no means used a web site web page builder earlier than, you might discover the Webflow Designer a little bit daunting at first because the interface has dozens of buttons. Video tutorials may help you perceive what all the things does, however one of the best ways to familiarize your self with the consumer interface is to only mess around with a pre-made template.

The Webflow Designer

Every part associated to publishing content material may be discovered within the Webflow Designer. This contains your web site design, pages, CMS collections, and ecommerce merchandise. Weblog posts, classes, tasks, occasions, listings, and different kinds of content material may be created utilizing CMS collections.

Within the dashboard space, you possibly can configure web site settings, internet hosting, billing, search engine optimisation, backups, integrations with third-celebration companies, and extra.

Project Settings

With WordPress, it is advisable to set up the software program earlier than you possibly can enter any web site particulars.

The vast majority of web site internet hosting corporations will set up WordPress for you, which saves you from having to do it manually.

In case you are seeking to write weblog posts and pages, the WordPress block editor supplies a extra consumer-pleasant expertise than Webflow. From a design perspective, it’s much less highly effective, nonetheless I consider WordPress’ minimal method to modifying will swimsuit bloggers and writers.

Most WordPress themes permit you to modify your web site design utilizing the WordPress theme customizer. Just like the block editor, the Customizer is simple to make use of, however typically it may be cumbersome to repeatedly leap forwards and backwards between settings.

The WordPress Block Editor

The principle admin menu for WordPress may be discovered on the left-hand facet of the admin space. Every part may be managed from right here, together with posts, pages, themes, plugins, and settings.

Newbies ought to be snug configuring WordPress, however since WordPress is a self-hosted answer, you do must undertake a extra palms-on method to safety, updates, and efficiency.

With WordPress’ automated replace system and managed WordPress internet hosting corporations taking good care of internet hosting, safety, and backups, managing a WordPress web site is far simpler than it was earlier than.

WordPress General Settings

While WordPress does boast a consumer-pleasant editor and theme customizer, Webflow is undoubtedly simpler to make use of. The service takes care of all main administrative duties to be able to focus in your web site.

Templates and Person Interface

Webflow’s templating system is improbable. For every template, you possibly can see an outline, screenshot previews, and a listing of options. Templates may be previewed within the browser or throughout the Webflow Designer.

The standard of templates on supply is excessive, however there are solely round 100 web site templates to select from. 46 of those templates are free to obtain, with premium themes ranging between $19 and $149.

Free Webflow Templates

Though you will see that some third-celebration Webflow templates by way of marketplaces resembling Flowbase, the marketplace for third-celebration Webflow templates is fairly skinny.

Webflow Designer is an all-in-one publishing answer. It’s the place you add content material, the place you add store merchandise, and the place you make adjustments to your web site design. It’s on the coronary heart of Webflow and an awesome promoting level of the service, though it does take some time to load the interface initially.

Numerous parts can be found, together with animations, CSS transitions, symbols, pictures, movies, and different media. Pre-made layouts can be utilized to assemble pages in seconds and the construction of the web page may be seen utilizing the constructed-in navigator.

All you need to do is click on on part of your web page to vary its design, dimension, colours, and extra.

There are some helpful choices for builders, too, together with a method supervisor and an choice to export code resembling HTML, CSS, and Javascript. Interactions are my favourite function as they allow you to set triggers for sure actions. For instance, you possibly can animate a component when a customer hovers over part of the web page or when they’re scrolling.

One facet of the designer I discovered irritating was managing pictures. Importing pictures is easy, however managing present pictures feels clunky.

Managing Images in Webflow

Compared, the WordPress media gallery provides a extra refined expertise.

As WordPress has the most important neighborhood of web site house owners and builders on-line, you may have entry to an enormous assortment of free and premium themes and plugins.

There are round 4,000 free WordPress themes within the official WordPress themes listing and over 10,000 free and premium designs can be found from third-celebration builders.

WordPress has simplified the method of putting in new themes. You possibly can set up themes listed at WordPress.org immediately throughout the admin space and third-celebration themes may be uploaded in ZIP format.

WordPress Themes

Though Webflow Designer is extra polished than something provided natively in WordPress, WordPress customers have entry to web page constructing WordPress plugins resembling Elementor, Divi Builder, and Beaver Builder.

These frontend web page editors unlock 1000’s of latest design choices for you and offer you extra superior design choices than Webflow, resembling templating techniques, improved advertising and marketing integration, and enormous structure libraries.

As an illustration, right here’s the frontend modifying interface of Divi Builder:

Divi Builder

Webflow has a pleasant assortment of web site templates, however you don’t get the identical alternative of templates that you just get with WordPress and different publishing platforms.

From a design perspective, Webflow Designer is improbable and extra highly effective than something discovered within the core model of WordPress. Nonetheless, you possibly can broaden design performance considerably in WordPress utilizing plugins — one thing you can’t do in Webflow.

CMS Performance

Webflow means that you can simply add pages and assign them to folders. This hierarchical approach of managing pages is de facto useful. For every web page, you possibly can outline the title, web page slug, and search engine optimisation settings. Pages will also be password protected.

Webflow Page Manager

Pages are edited in the identical approach as your layouts. In some cases, this may be helpful because it means that you can see how your content material will look in your web site, however it may be a irritating expertise in case you are writing an extended article, particularly as textual content formatting choices are restricted to daring, italic, and inserting hyperlinks.

A much bigger downside is that each Webflow web site is proscribed to 100 pages (CMS assortment objects resembling weblog posts, menus, and portfolios don’t depend as pages). It’s a considerably arbitrary restriction of the Webflow service and one thing which limits what you are able to do with it.

Editing a Page in the Frontend

Webflow teams weblog posts with different content material varieties resembling portfolio objects, recipes, group members, and others. So once you wish to add new content material, it is advisable to add a brand new “CMS Assortment” merchandise.

This setup works rather well in observe, however writing in-depth content material remains to be restrictive. Whether or not you edit within the backend or frontend of your web site, only some formatting choices can be found, and there are too many issues taking place on the web page to allow you to concentrate on writing.

Edit Blog Post in the Backend

Then again, WordPress is a real content material administration system. There are not any restrictions on what number of posts, pages, customers, or pictures you add. Customized submit varieties permit builders so as to add different kinds of content material utilizing WordPress plugins. This permits WordPress to be remodeled into membership web sites, dialogue boards, and extra.

WordPress can get a little bit bloated as you add extra plugins, however there is no such thing as a denying that it’s one of the highly effective and most versatile options obtainable on-line. You possibly can even combine Webflow right into a WordPress web site.

While not as minimal because the Ghost running a blog platform, I’ve at all times discovered writing content material within the WordPress block editor to be a pleasure.

The total-display editor mode removes the WordPress admin menu so that every one you see is your article. Everytime you wish to add wealthy media content material, you simply must click on on the + icon on the prime of the web page to load obtainable content material blocks.

Writing an Article in WordPress

The traditional editor remains to be obtainable to those that desire writing in a “what you see is what you get” (WYSIWYG) type editor, and you too can edit content material on the frontend of your web site utilizing a web page builder WordPress plugin.

WordPress Classic Editor

Webflow is a succesful answer that allows you to add many kinds of content material. The restrict of 100 pages is one thing you have to be conscious of, although this restriction shouldn’t be a problem for many web site house owners, significantly as content material resembling tasks, shoppers, listings, and occasions are saved as assortment objects.

WordPress is a extra highly effective content material administration system. There are not any restrictions on what number of objects you add, and WordPress customized submit varieties permit you to broaden the platform in lots of great methods. Writing lengthy-type content material is a extra nice expertise too.


Webflow helps you to create an internet store on the click on of a button. Plans begin from an efficient price of $29 monthly, which is about the identical price as utilizing various ecommerce options resembling BigCommerce, Shopify, and Squarespace.

Bodily and digital objects can each be bought by way of your Webflow retailer. You possibly can add new merchandise and classes at any time and outline customized product fields, product varients, gross sales costs, coupons, and promotions. Guidelines will also be set for taxation and delivery for every area all over the world, and all orders may be seen on a devoted orders web page.

Webflow eCommerce Products

Webflow helps you to settle for funds from over 200 international locations utilizing bank cards, Stripe, Apple Pay, Google Pay, and PayPal.

There’s a transaction price of two% for every product bought, however this price is eliminated when you improve to the Ecommerce Plus plan.

Webflow eCommerce Transaction Fees

Regardless that Webflow is an fascinating ecommerce possibility, WordPress stays the preferred web site platform for store house owners.

That is primarily because of the ecommerce WordPress plugin WooCommerce, which powers extra on-line outlets than some other answer. It’s a consumer-pleasant plugin that allows you to create something from easy outlets to superior on-line marketplaces.


The explanation so many individuals use WordPress’ ecommerce options resembling WooCommerce and Straightforward Digital Downloads is flexibility. 1000’s of free and premium WordPress plugins can be found that can assist you broaden performance considerably, which provides store house owners an open canvas for his or her retailer.

While WooCommerce and Straightforward Digital Downloads are free to obtain and use, bear in mind that you could be must buy premium plugins to realize the performance you want. This could enormously enhance the price of operating your store.


No matter platform you select, it’s essential to have entry to excessive-high quality help.

To get a greater understanding of what Webflow can do, I like to recommend trying out Webflow College because it options a whole lot of video programs, classes, and tutorials that can assist you get probably the most out of the platform. You must take a look at the Webflow weblog, too, as they frequently publish helpful ideas and examples of internet sites that had been created utilizing Webflow.

Sadly, Webflow doesn’t present 24/7 help. Their help ticket system is lively between 6:00 am and 6:00 pm (Pacific Time) from Monday to Friday. Webflow goals to offer a response to help tickets between 24 and 48 enterprise hours, which signifies that tickets created on a Friday might not be answered till the next Tuesday. It is a little disappointing, significantly as rivals resembling Squarespace and WordPress.com supply 24/7 help.

On a constructive be aware, Webflow has an lively dialogue discussion board the place you possibly can ask for assist, and there are common neighborhood occasions which you could attend. There’s additionally a standing software that can assist you examine the operational standing of the service.

Webflow University

So how do WordPress customers get assist?

WordPress.org boasts a big documentation space that helps you study the platform and troubleshoot widespread issues you might face. With WordPress being the preferred approach to construct web sites, a fast search on-line can even deliver up tens of 1000’s of WordPress tutorials (the aThemes weblog is a superb place to start out!).

In the event you want help, you possibly can ask for assist in the WordPress.org help boards, although bear in mind that getting good help on the official help boards generally is a little hit or miss as assistance is offered by different WordPress customers.

For the reason that self-hosted model of WordPress is an open-supply answer, there is no such thing as a approach to get direct assist from WordPress itself, nonetheless the overwhelming majority of web site internet hosting corporations assist clients troubleshoot WordPress issues. The extent of help you obtain varies from firm to firm however managed WordPress internet hosting companies resembling WP Engine supply clients 24/7 help.

WP Engine Support

Webflow has an awesome help and documentation space, nonetheless, I might like to see them scale back their ticket response occasions and supply help on the weekends too.

For many WordPress web site house owners, help is offered by their internet hosting firm. You must, subsequently, take the standard of help into consideration when you’re choosing a bunch in your WordPress web site.


Webflow has a clear pricing coverage, with their annual membership costing round 20% lower than the month-to-month possibility.

It’s free to enroll to Webflow and create two distinctive tasks. Bear in mind that the free account is de facto only for testing. It doesn’t permit you to add pages and restricts a couple of different options too.

You possibly can enhance the variety of tasks to 10 for $24 monthly and add limitless tasks for $42 monthly. These costs scale back to an efficient price of $16 monthly and $35 monthly when you pay yearly.

Additional customers will also be added to the highest Professional plan if it is advisable to collaborate with group members.

Webflow pricing plans

If you end up able to publish your mission on-line, you’ll need to decide on one of many three obtainable website plans. These plans retail at $15, $20, and $45 monthly. In the event you pay yearly, the efficient charges of those plans scale back to $12, $16, and $36 monthly.

From a visitors perspective, Webflow’s pricing is extremely aggressive. Their Primary plan permits 25,000 month-to-month guests, their CMS plan permits 100,000, and their Marketing strategy permits a whopping 1,000,000.

Webflow does prohibit plans in different methods, although. For instance, the Primary plan doesn’t let guests search by way of your content material and you can’t let different folks edit your web site. This makes the CMS plan a extra sensible alternative for entry-degree customers because it provides looking, permits three content material editors, and permits 2,000 assortment objects to be saved (weblog posts, menu objects, portfolio objects, and so on).

Webflow Site Plans

As I mentioned earlier, Webflow restricts all web sites to 100 static pages. This shouldn’t be an issue for many companies as a result of key pages resembling your about and get in touch with pages may be saved as static pages and assortment objects can be utilized to publish different kinds of content material.

Three ecommerce plans can be found to those that wish to promote merchandise on their web site. They retail at $42, $83, and $235 monthly. When paid yearly, these plans scale back to an efficient price of $29, $74, and $212 monthly.

The Commonplace ecommerce plan is constructed upon the CMS plan. It permits 500 merchandise, Three workers accounts, and yearly gross sales of $50,000.

The Plus plan relies upon the Marketing strategy. It removes the two% transaction price and will increase your product allowance to 1,000, workers accounts to 10, and yearly gross sales to $200,000. The Superior plan permits 3,000 objects, 15 workers accounts, and limitless yearly gross sales.

Webflow eCommerce Plans

As Webflow’s month-to-month prices are mounted, it’s pretty simple to work out how a lot their service will price you if you understand your visitors ranges and your ecommerce revenue ranges.

Though WordPress is free to obtain, it is advisable to take many different issues into consideration. The efficient price of utilizing WordPress might probably be lower than Webflow, or considerably extra.

All of it is dependent upon what web site internet hosting package deal you go for, what WordPress theme you employ, and what premium WordPress plugins you depend on to run your web site.

For instance, for under $9.99 monthly, SiteGround‘s GrowBig plan supplies 20GB of storage, limitless web site installations, and 100,000 month-to-month guests. In distinction, Kinsta costs $100 monthly for 30GB of storage, 5 WordPress installations, and 100,000 month-to-month guests.

Siteground WordPress Plans

The price of operating an internet retailer with WordPress varies enormously too. You possibly can construct a easy on-line store utilizing free plugins resembling WooCommerce and Straightforward Digital Downloads, however you possibly can find yourself spending 1000’s of {dollars} yearly to get the extra performance it is advisable to run your store.

Closing Ideas: Webflow vs WordPress

Webflow and WordPress are each nice web site constructing options.

Evaluating the price of two options is at all times tough as it is advisable to take into consideration so many components. That can assist you make the proper choice, take into consideration the kind of web site you wish to construct, your funds, and the way palms-on you wish to be with web site upkeep. You could discover that Webflow might be a greater match for some tasks, while WordPress might be higher for others.

I consider that Webflow is a superb alternative for inexperienced persons, small web site house owners, and people who wish to launch an internet store. It’s priced competitively and the service takes care of lots of the time-consuming elements of operating a web site to be able to concentrate on creating content material and advertising and marketing your web site.

Webflow execs:

  • Webflow Designer is superb
  • Newbie-pleasant
  • Inexpensive pricing plans

Webflow cons:

  • Writing lengthy-type articles may be irritating
  • Restricted to 100 pages
  • Comparatively small number of web site templates

While Webflow does have some helpful choices for builders and designers, WordPress is undoubtedly the extra highly effective web site constructing platform. You aren’t restricted by what number of pages you add, how many individuals can edit your web site, or what web page builder you employ for designing web sites. You’re additionally free to vary what ecommerce answer you employ.

WordPress is the higher answer for writers too. The modifying expertise doesn’t really feel cramped and distracting like in Webflow, and you may change your writing and design setup fully utilizing plugins.

WordPress execs:

  • Large number of web site templates and plugins
  • The most important web site neighborhood on-line
  • Extra versatile than hosted web site options

WordPress cons:

  • Requires common updates and safety checks
  • Feels a little bit bloated in some areas
  • Though small websites may be low-cost to run, WordPress web sites are usually dearer to function

Be sure you check each platforms out for your self to study extra about what they will do. You possibly can join and create a check web site with Webflow freed from cost.

WordPress is free to obtain too. You possibly can check it without cost by utilizing an area growth setting resembling WAMP or XAMPP, or benefiting from a free trial being provided by internet hosting corporations.

Good luck.