Are you scouring the web for Webflow options? In that case, you’re not alone.
Webflow’s platform was designed with a “code-first” philosophy that goals to supply programmers with all of the instruments they should create and launch responsive web sites. That is nice for knowledgeable internet designers, however may not be your best option for newbies.
Nonetheless, with so many web site builders in the marketplace, it’s robust to know which platform is the very best for your small business.
So, that will help you make an knowledgeable buying choice, we’ve in contrast Webflow to 4 different leaders within the business: WordPress, Squarespace, Wix, and Shopify.
There’s heaps to cowl; let’s dive proper in!
WordPress vs Webflow
First off, it’s value noting that each WordPress and Webflow are web site builders explicitly made that will help you design and launch knowledgeable-trying web site.
On the one hand, WordPress.org is the market’s hottest open-supply and PHP-primarily based content material administration system (CMS). It provides an unbelievable diploma of flexibility (offering you may have the coding know-tips on how to convey your imaginative and prescient to life). However likewise, in case you’re not very tech-y, there are many straightforward-to-use internet design options and plugins to broaden the performance of your web site.
However, Webflow is a well-liked cloud-primarily based SaaS platform. Though you don’t take pleasure in the identical customization freedom that comes with an open-supply answer, the vary of options Webflow provides nonetheless makes it a formidable and versatile CMS.
One other essential distinction between the 2 is that Webflow’s templates boast extremely clear code. As compared, the coding for a few of WordPress’s templates (and plugins) are needlessly cluttered. Typically, this has the hostile impact of slowing down your web site’s velocity.
It’s additionally value noting, Webflow lets you make on-web page edits. With WordPress, you’ll need to deal with all of your modifications out of your backend. Or, you’ll have to obtain a 3rd-occasion web page editor to realize the identical performance as Webflow.
Relating to price, relying on which cost plan you select, Webflow is the dearer one, whereas WordPress is fully free. You simply have to pay on your area and internet hosting. Nonetheless, in case you’re choosing premium themes and plugins, you will have to shell out further.

WordPress Professionals
- There are millions of cellular-pleasant WordPress themes to select from that present cellular customers with a premium expertise.
- In accordance with WordPress’s personal definition, it’s an “open-supply software program … anybody can use, examine, change, and redistribute its supply code”. Because of the open-supply nature of the software program, WordPress builders can overtly create and share code. With a lot code shared on-line, it’s a lot faster for builders to generate new apps and write code to change their web sites. So, when you’ve got coding chops, this can prevent tons of time!
- The sheer quantity of plugins you’ll be able to obtain and use is extremely spectacular. At present, the official WordPress repo hosts over 57,000 free plugins, however many different locations provide free and premium WordPress plugins as nicely. Evidently, there’s likelihood you’ll discover a plugin that does the job you want. From social media integrations to dropshipping marketplaces to contact kinds, you identify it, there’s most likely a plugin for it.
- WordPress makes it straightforward to optimize your on-web page search engine optimisation. As I’ve already hinted at, there are tons of excessive-high quality (and free!) search engine optimisation plugins you’ll be able to obtain and use to optimize your content material for search engines like google and yahoo, comparable to Yoast search engine optimisation.
- Not like the opposite options on the listing, WordPress’s core software program is free. So, relying in your coding know-how, it’s probably the most cost effective possibility (offering you employ a cheap internet hosting supplier). Briefly, it’s as much as you whether or not you buy a premium theme and/or plugins, so utilizing WordPress may be as costly or as low-cost as you make it.
- As a consequence of WordPress’s immense reputation, it’s straightforward to discover a developer that will help you implement new performance. There’s an enormous neighborhood of WordPress customers and builders, so that you’re sure to seek out somebody to assist.
- WordPress boasts a mature ecosystem, which suggests there’s an enormous alternative of themes and plugins for nearly each attainable use case. There are over 10,000 themes on ThemeForest alone!
- It’s nice for eCommerce. There are tons of dependable eCommerce plugins out there, comparable to WooCommerce, if you wish to arrange a web-based retailer.
- Utilizing one of many many plugins out there, it’s straightforward so as to add/remodel your web site right into a discussion board. If that is one thing you’re enthusiastic about, bbPress comes extremely really helpful.
- Running a blog lies on the coronary heart of WordPress. There are such a lot of instruments and options WordPress has to supply that can take your weblog to the following degree.
WordPress Cons
- WordPress’s buyer assist is fairly fragmented. If in case you have an issue with Webflow, you’ll be able to open a assist ticket. With WordPress, your solely possibility is posting on the WordPress.org discussion board. Nonetheless, that is run by volunteers, so it’s possible you’ll not get a reply. It’s secure to say, WordPress is extra of a DIY answer.
- Not every little thing is suitable. By this, I imply it isn’t a given that each one WordPress themes and plugins are suitable with each other.
- To maintain your WordPress website safe, it’s a must to set up updates manually. Nonetheless, each from time to time, these updates (particularly ones referring to your WordPress theme and plugins) may end up in errors, which could be a nuisance to repair.
- As I’ve already alluded to, some WordPress themes are jam-packed filled with pointless code, which may decelerate your web site’s load time. Should you don’t have the coding know-how, it may be difficult to determine which items of code you’ll be able to erase with out damaging your web site’s integrity.
- You’re extra susceptible. Being an open-supply platform is a double-edged sword. It’s a profit for the explanations listed above, nevertheless it’s additionally extra engaging to hackers. So, it’s crucial you swot up on any potential plugins and themes you obtain to your WordPress website. You wish to guarantee they’re 100% secure and dependable earlier than putting in and utilizing them.
Squarespace vs Webflow
When evaluating Squarespace and Webflow, one of the vital notable variations is the interface. Squarespace is far cleaner, making it much less daunting to have a look at, particularly in case you’re new to this sort of software program.
Webflow’s interface is barely extra difficult. Some say it boasts a Photoshop-vibe, with all its totally different settings and options dotted across the dashboard.
Whereas we’re on the subject of person-friendliness, it’s additionally value noting that Squarespace’s onboarding course of is great. Though Webflow provides one thing comparable, on the entire, Squarespace’s is extra easy.
As an example, Squarespace’s alternative of language is way extra beginner-pleasant. Whereas, Webflow’s onboarding course of leans into jargon, making it more durable for the uninitiated to become familiar with. For instance, they use phrases like: “working with dynamic information within the CMS” — this kind of terminology is fairly difficult (particularly in case you’re coming to the platform fully inexperienced!).
All in all, it’s secure to say that Squarespace and Webflow are focusing on two totally different person varieties. Squarespace is good for newbies and specialists alike, whereas Webflow is healthier suited to these with extra internet design expertise behind them.
With reference to price, Webflow and Squarespace are each averagely priced. Nonetheless, Webflow provides a broader array of pricing plans in addition to a free program. However regardless of its larger number of cost packages, Webflow’s barely pricier than Squarespace.
It’s additionally value noting, Webflow doesn’t provide refunds. However, Squarespace provides a refund interval starting from 5 to 15 days, relying on the subscription you go for.
By way of buyer assist, Squarespace and Webflow are degree-pegging. Each options provide distinctive buyer care, together with in-depth data bases and useful assist ticket methods. However, Squarespace means that you can contact assist brokers by way of stay chat, which Webflow has but to supply.

Squarespace Professionals
- Squarespace’s templates are nothing wanting beautiful. All of them boast responsive design, so relaxation assured, your web site will look its greatest irrespective of which machine your guests use.
- Squarespace’s content material administration system is extremely person-pleasant. It even consists of an array of import instruments for transferring content material over from different platforms.
- Squarespace’s picture enhancing instruments are glorious.
- With their Commerce plan, you don’t need to pay transaction charges.
- There’s an enormous vary of internet fonts and structure choices to select from.
- Squarespace’s video background characteristic is nice. It’s a brilliant-straightforward method to captivate your guests’ consideration from the second they click on in your website.
- You’ll be able to seamlessly combine your Squarespace web site with tons of fashionable third-occasion instruments. A number of the extra notable ones embody Google Apps, OpenTable, and Mailchimp — simply to call a number of! On prime of that, there’s additionally a Zapier integration out there, which empowers you to attach with a whole bunch of different internet apps.
- Squarespace boasts a formidable suite of promoting instruments, together with a constructed-in electronic mail advertising platform and a emblem designing app. The latter gives every little thing it’s essential create easy, albeit skilled-trying logos.
- Relying in your subscription, you’ll profit from a 12 months’s free entry to the G Suite and $100 value of Google Advert credit score.
- You’ll be able to strive before you purchase with Squarespace’s two-week free trial.
- Squarespace has a cellular app that empowers customers to edit their pages, weblog posts, and eCommerce settings whereas they’re on the run.
- You’ll be able to restore deleted posts and pages for as much as 30 days.
Squarespace Cons
- There isn’t an autosave operate for enhancing your internet pages and weblog posts.
- Though there are many methods to optimize your Squarespace web site for search engine optimisation, a number of customers say its search engine optimisation optimization options may gain advantage from being extra easy.
- Squarespace’s level-of-sale performance is barely out there within the US. Even then, compared to its opponents, it’s fairly primary.
- Though the variety of plugins out there is okay, the place electronic mail advertising is worried, there’s subsequent-to-no alternative! You’ll be able to solely use Mailchimp (except you’re counting on Zapier, then your choices open up extra).
- Cellphone assist isn’t out there.
- Should you’re promoting to a European viewers, Squarespace’s GDPR compliance is considerably missing. That is notably true the place cookie consent is worried. To make sure you’re absolutely compliant, you’ll have to do a little bit of analysis and work, or make the most of a 3rd-occasion device to deal with this for you.
- There isn’t an in-constructed multi-forex promoting performance.
- Squarespace doesn’t mechanically calculate your tax charges – you’ll have to do that your self.
- Squarespace’s cost gateway choices are restricted (to say the least!). You’ll be able to solely use Stripe and Paypal. If you wish to make the most of one other supplier, you’ll need to look elsewhere. Nonetheless, that being mentioned, you should utilize Apple Pay by way of a Stripe integration.
Wix vs Webflow
In recent times, Wix has turn out to be a family identify throughout the web site constructing area of interest. It’s utilized by hundreds of thousands of customers worldwide, and it’s clear to see why. Regardless of the venture you wish to get off the bottom, Wix is extremely straightforward to make use of. Whether or not you’re launching a private web site or creating one thing refined for your small business, it gives every little thing you want, with out you having to put in writing a single line of code!
To provide you a really feel for what you should utilize Wix to create, right here’s an inventory of its core makes use of:
- Blogs
- Boards
- On-line portfolios
- Promo websites
- Small enterprise web sites
- Touchdown pages
- On-line shops
You get the concept.
Wix is greatest described as a hybrid web site builder.
Why?
Particularly, as a result of it provides each an AI-fuelled internet design possibility in addition to a template-primarily based answer. With the latter, you’ll be able to manually edit one in all Wix’s many templates utilizing their drag and drop editor.
Wix’s drag and drop editor is what makes it stand out from the gang. It’s extremely intuitive to make use of and provides tons of design customization instruments to convey your imaginative and prescient to fruition.
Wix’s customers are additionally a giant fan of its pricing coverage. There are many choices out there, so that you’re sure to seek out an inexpensive bundle that meets your wants. Best of all, there’s a free ceaselessly plan, which is nice for familiarizing your self with Wix’s interface earlier than committing your arduous-earned money to a paid program.
Like Squarespace, Wix is a beginner-pleasant platform. In distinction, Webflow is way extra internet-designer-centered, boasting a a lot steeper studying curve than Wix. That is most likely why Webflow isn’t as fashionable, powering simply round 140,000 stay web sites worldwide.
Webflow prides itself on being an HTML and CSS web site editor the place customers can absolutely customise their website. Whereas, the other is true of Wix. Wix’s standout characteristic is that customers don’t have to put in writing any code to profit from it, relying primarily on its web site templates and in-constructed design options.
Their method to customer support can also be very totally different. Webflow places numerous emphasis on its ‘self-assist’ documentation; it has a ‘College’ part jam-packed filled with tutorials and guides. However, Wix could be very straightforward to contact via electronic mail, focusing extra on its in-individual buyer assist.

Wix Professionals
- Wix’s drag and drop interface is arguably the simplest in the marketplace.
- Web sites made utilizing Wix sometimes boast spectacular loading speeds.
- There’s a colossal assortment of templates so that you can select from. So that you’re sure to seek out one thing you just like the look of.
- Wix’s App Market is fairly spectacular. Though it isn’t as in depth as WordPress’s, there are nonetheless a great deal of Wix apps you’ll be able to obtain to increase your web site’s performance.
- Wix’s buyer assist is second to none, together with cellphone assist.
- It boasts a constructed-in electronic mail advertising device, which is surprisingly good.
- You get entry to a formidable vary {of professional} photographs which you could publish in your website.
- Wix’s search engine optimisation instruments and options are fairly first rate.
- Wix’s ADI (Synthetic Design Intelligence) answer is tremendous easy; it’s perfect for full novices desirous to create one thing skilled-trying.
- There’s a free-ceaselessly possibility out there.
- You’re not locked into size subscriptions. A few of Wix’s opponents power you to take out 24- to 36-month contracts, whereas this isn’t the case with Wix. Plus you’ll be able to cancel at any time!
- Wix handles your web site’s safety with out compromising on velocity.
- The person expertise Wix gives is great. As an example, they’ve added an arrow button the place you’ll be able to preview your website earlier than you go stay. This pulls away all of Wix’s menus, permitting you to see simply the design of your web site.
- Wix is extremely versatile. There are tons of choices to select from and options to make the most of.
- The running a blog performance is nice. You could have the selection of a number of layouts, all of that are customizable. You too can categorize, tag, and schedule posts. On prime of that, it can save you weblog posts as drafts and add Fb and Disqus feedback.
Wix Cons
- To entry Wix’s monitoring and analytics instruments, you’ll need to improve to a paid plan.
- Your website isn’t transferable. So, in case you resolve you don’t wish to use Wix anymore, you’ll be able to’t switch your content material over to a different web site builder.
- Wix’s templates aren’t interchangeable. It is a appreciable draw back — particularly if you wish to rebrand your web site sooner or later. In different phrases, you’ll be able to’t begin utilizing one theme, tire of it, and switch your content material onto one other. If you end up on this predicament, you’ll have to begin from the start. Urgh.
- Should you go for Wix’s free plan, your web site’s plastered with Wix’s branding, which hardly exudes professionalism.
- Wix’s paid subscriptions are single-website solely, so in case you’re on the lookout for an internet site builder to handle a number of web sites, Wix isn’t for you.
- You’ll be able to’t publish a GDPR cookie consent banner with out utilizing a 3rd-occasion app.
- You’ll be able to’t export digital merchandise or weblog content material.
- Multi-forex promoting isn’t attainable.
- You’ll be able to solely create AMP pages on your weblog posts.
Shopify vs Webflow
Shopify is a number one eCommerce SaaS platform explicitly designed to assist on-line retailers create e-shops. Its lengthy listing of in-constructed options is nothing wanting spectacular — and that’s not together with the a whole bunch of apps you’ll be able to combine with to spice up your web site’s efficiency. On prime of that, when you’ve got some programming data, you’ll be happy to listen to which you could edit your Shopify website’s HTML and CSS code.
In distinction, Webflow’s eCommerce answer is greatest described as an afterthought. Initially, Webflow was constructed only for web site design, and in a while, they added a number of on-line promoting options.
With reference to price, Webflow and Shopify are equally priced. So in case you’re struggling to resolve between these two platforms, value received’t play an enormous issue.
As an alternative, whether or not you like Webflow over Shopify primarily comes right down to how a lot internet design expertise you may have. If you would like a extremely visible interface with seemingly limitless prospects for personalization, Webflow is an ideal alternative. There’s nothing you’ll be able to’t change — product pages, checkouts, branding parts — you identify it, you’ll be able to edit it.
That being mentioned, Webflow doesn’t provide wherever close to as many templates as Shopify, and it definitely doesn’t present a easy course of for creating a web-based retailer. It’s secure to say you’ll need to know what you’re doing to actually take advantage of out of this answer. Nonetheless, in case you’re after a extra beginner-pleasant expertise or a platform to get your eCommerce retailer up and working shortly, Shopify is a significantly better guess.

Shopify Professionals
- Shopify is extremely modern and simple to make use of.
- Shopify’s templates are absolutely responsive and delightful. They lay the right foundations for any skilled-trying retailer.
- You get entry to an ‘deserted cart saving’ device on all Shopify’s premium plans, even its most cost-effective ‘Lite’ program (out there for simply $9).
- It’s glorious for dropshippers, as there’s an enormous variety of dropshipping apps Shopify integrates with.
- Shopify mechanically calculates US, Canadian, and EU tax charges for you.
- Relying on the place you’re positioned, you may profit from beneficiant delivery reductions (in case you use Shopify’s in-constructed delivery service).
- Shopify’s Lite Plan means that you can create a Purchase button. This gives a fast and simple answer to promoting your merchandise on different web sites exterior your Shopify retailer.
- It comes with a constructed-in electronic mail advertising device that allows you to handle an electronic mail listing of as much as 2,500 subscribers totally free.
- It has complete POS (level of sale) choices.
- Shopify’s product class options are spectacular.
- It’s straightforward to increase Shopify’s performance because of its huge vary of third-occasion apps. Nonetheless, a few of them will price further.
- Shopify’s constructed-in running a blog performance is great.
- You should utilize Shopify as an app (out there on each iOS and Android) to handle your Shopify retailer wherever you’re positioned.
- Shopify’s cost processor, Shopify Funds, doesn’t cost transaction charges.
- There’s a free trial, so you’ll be able to strive before you purchase.
Shopify Cons
- Shopify lets you generate a whole bunch of product variants. Nonetheless, you’ll be able to solely contain three totally different product choices with these.
- Though multi-forex promoting is feasible, it’s not straightforward. You’ll need to depend on a 3rd-occasion app to implement it correctly. The identical goes for creating totally different variations of your website in numerous languages. Once more, it’s attainable, however some limitations apply. As such, in case you’re promoting to a world viewers, Shopify may not be your best option for you.
- Just like the purpose above, though you’ll be able to add customized fields to your kinds comparable to textual content bins and file uploads, it’s considerably difficult. Alternatively, you’ll need to buy an app to assist simplify the method. The identical goes for creating AMP product pages. Sure, it’s doable, however, once more, you’ll need to obtain and use a 3rd-occasion app.
- To entry superior reporting instruments, you’ll need to go for one in all Shopify’s dearer plans.
- Shopify Funds isn’t out there in each nation. So in case you’re counting on benefiting from its 0% transaction charges, you’ll need to double-test you’ll be able to entry it out of your nation of residence.
- In your photographs to show accurately, you’ll need to add your photos with the identical facet ratio.
- Shopify’s deserted cart characteristic solely lets you ship one automated observe-up electronic mail.
- To make sure you’re GDPR-compliant, you’ll have to make use of a 3rd-occasion cookie banner app.
- There’s not an official integration for Mailchimp.
- Shopify’s electronic mail advertising performance, whereas good to have, is fairly primary.
Are You Able to Begin Utilizing an Different to Webflow?
Having learn this assessment, hopefully, you may have a greater thought about which Webflow various most accurately fits your wants.
Should you’re on the lookout for an internet site builder to get your website up and working quick, Wix is the very best answer for you. Its drag and drop builder is extremely intuitive, so anybody can take advantage of out of this device irrespective of their expertise degree.
Alternatively, if eCommerce is your focus, Shopify is certainly your greatest guess. Their suite of on-line promoting options is excellent.
Nonetheless, if it’s design freedom you’re after and wish a complete CMS, WordPress is the order of the day.
Lastly, if you wish to use a number of the highest-high quality web site templates in the marketplace, Squarespace is essentially the most really helpful answer for you.
So, which is able to you go for: Wix, Shopify, Squarespace, or WordPress? Tell us within the feedback field beneath — we’d love to listen to the way you get on. Communicate quickly!